Face to face with his hero

Jacob Hill with his company, Shaped Outdoors Ltd's product The Lazy Camper kit with two-man-tent and accessories, outside Huddersfield University student union.
Jacob Hill with his company, Shaped Outdoors Ltd's product The Lazy Camper kit with two-man-tent and accessories, outside Huddersfield University student union.

BUSINESSMAN Jacob Hill walked away with £750 in his back pocket after pitching his Lazy Camper idea to Sir Richard Branson.

Jacob who was one of the four finalists in the Pitch to Rich competition, talked about his all in one tent idea at Sir Richard’s mansion on Tuesday.

Dressed in a hooded top, some shorts, wellies and face paint he wanted to stand out from the crowd as he bid for some cash from his biggest role model.

Not only did the 19-year-old leave with £750 he was given ten tickets to a private festival in Newbury by Sir Richard’s daughter, Holly, who was impressed by Jacob’s Lazy Camper idea.

Jacob, who lives in Waring Green, said: “Richard Branson has always been a role model to me when I started business and the fact I got to pitch to him was amazing. I thought I would be nervous but he gave me a sense of calm when I gave my pitch in front of a room of about 70 people including a panel of judges.”

Sir Richard told Jacob: “I love the name it just sums it up, bang on.”

The former Brighouse High School student said Sir Richard was just how he expected. “He was so down to earth even his house. It is huge with lots of land but his house looks so normal. Just nothing lavish about it.”

Jacob will use the money to trade mark the name. The teenager has a busy couple of weeks ahead, this weekend he is at the festival and he will be meeting with various investors.

Jacob hopes to sell 2,500 Lazy Campers, which includes a sleeping bag, camping stool, mess tin, cutlery, water carrier, stove, heavy-duty poncho and toilet seat covers this year. He has been selling the kit for £59.99 or £99.99 for a double.