Brighouse-based marketing agency Faith PR and printing solutions firm ABS UK Ltd, based in Elland, have joined forces in a reciprocal business deal.
The move sees ABS UK Ltd provide new, more efficient and cost-effective printing systems to Faith PR and ABS appoint Faith as its PR agency, providing ongoing media relations support.
To support its continued growth in the small-and-medium enterprise sector, ABS looked to Faith PR for PR support to raise its profile both locally and along the M62 corridor.
The business deal came about after ABS carried out a consultation and identified Faith PR was spending over £2,000 per year on low quality and unreliable printers.
Faith PR offers a design service to its customers and was getting through a considerable 2,000 colour copies each month.
ABS UK Ltd used its expertise to make recommendations to the business going forward and installed a new printing system which has led to monthly savings for Faith PR of just over 30 per cent.
Stefanie Hopkins, owner and director of Faith PR, said: “We’ve been really impressed with the quality of the new printing system which helps the creative side of our business enormously.
“At the same time we are delighted to be appointed to provide ongoing PR support to help raise awareness of ABS, its staff and its products and services.”
ABS UK was established in 1993 in Brighouse before spending 15 years based in Bradford.
In May 2015 ABS relocated to new premises in Elland which includes a purpose-built showroom with a full-range of products.
The firm turns over £6 million and has a staff headcount of 35.