All businesses in Calderdale will be receiving an information leaflet highlighting the opportunities around the Tour in Calderdale and also advising them to plan ahead to keep their business running during the busy weekend.
Calderdale is preparing for an influx of visitors over the race weekend and the Council want to work with local businesses to reach new customers and partners.
Leader of Calderdale Council, Councillor Tim Swift, said: “There are lots of opportunities for local businesses to make the most of this once in a lifetime event.
“As well as the race weekend, there will be lots of chances to get involved in the 100 day cultural festival and local knowledge gives our businesses an advantage in securing new and repeat business.”
As well as the leaflet, the Council has been organising consultation events giving the opportunity for businesses to come along and ask questions about the practicalities of the weekend. Visit www.calderdale.gov.uk for more information.